Sustainability Champion’s Guidebook: How to Transform Your Company

Price: $18.99
(as of Oct 07, 2026 08:10:43 UTC – Details)

“Canadian sustainability expert Bob Willard, whp spent 34 years with IBM, offers a punchy, practical guide to leading change in your company in The Sustainability Champion’s Guidebook. He presents a seven-step model of change, seven practices that sustainability champions in companies must follow, seven paradoxes they will face, and seven “derailers” to avoid. If you’re interested in becoming a champion for sustainability in your company, this would offer useful guidance.” – Harvey Schachter, The Globe and Mail

This practical, easy-to-follow guidebook helps sustainability champions at any level in a company lead a transformation to a smarter, more successful, and more sustainable enterprise. The Sustainability Champion’s Guidebook outlines the transformational steps to take, tips and techniques to use, and derailers to avoid.

Bob Willard’s previous books provide a financially relevant, compelling business case outlining why smart business executives should embrace sustainability. An expert on leadership, culture change, and organizational development, Willard distills lessons learned about cultural transformation and provides guidance on how to embed sustainability into corporate cultures.

This guidebook is exceptionally easy to use, read, and consult. Each tip is self-contained within two facing pages. A change tip is presented on one page with a supporting sidebar or figure on its opposite, facing page. It is organized around four frameworks for easy reference:

A seven-step sustainability change processSeven leadership practices to use during the change processSeven paradoxes that compliment the seven leadership practicesSeven derailers to avoid

This book is an indispensable tool for sustainability champions who are transforming their companies into more sustainable enterprises.

Bob Willard uses his senior management experience from his thirty-four-year career at IBM to create a business case for corporate sustainability strategies. He has delivered hundreds of keynote presentations on the subject to corporations, consultants, academics, and NGOs worldwide. His two highly-acclaimed books, The Sustainability Advantage and The Business Case for Sustainability, are also available through New Society Publishers.

ASIN ‏ : ‎ B005V5TF96
Publisher ‏ : ‎ New Society Publishers
Accessibility ‏ : ‎ Learn more
Publication date ‏ : ‎ July 1, 2009
Language ‏ : ‎ English
File size ‏ : ‎ 5.0 MB
Screen Reader ‏ : ‎ Supported
Enhanced typesetting ‏ : ‎ Enabled
X-Ray ‏ : ‎ Not Enabled
Word Wise ‏ : ‎ Not Enabled
Print length ‏ : ‎ 147 pages
ISBN-13 ‏ : ‎ 978-1550924275
Page Flip ‏ : ‎ Enabled
Best Sellers Rank: #3,258,305 in Kindle Store (See Top 100 in Kindle Store) #490 in Green Business (Kindle Store) #505 in Environmental Economics (Kindle Store) #663 in Green Business (Books)
Customer Reviews: 4.3 4.3 out of 5 stars (21) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });